UX Factors – Avantika University

 Factors that Affect UX design

User Experience Design or UX Design refers to designing a product in such a way to offer a fulfilling experience to the users. UX design is an intricate process that involves meticulous planning and implementation. However, despite perfect planning, UX design can fail if the designer does not take care of external factors. In general, here are the factors that affect UX design:

Budget

User Experience is designed by exploiting different tools and technologies. However, different clients have a different budget for the product. At times, less budget can limit user experience. So, it is the designer’s duty to provide the best user experience in a particular budget. The budget not only involves money, but it also involves time for the execution of the design.

User Expectations

User Expectation is one of the most crucial factors in UX design. It is an uncontrollable factor as it is based on the experience and remarks of the end users. In order to comprehend user expectations, a UX designer must research about market trends and have a better understanding of what customers actually expect from a brand or product. Customer expectations should then be combined with stated goals of the business to create best in class user experiences.

Technological Bias

Different organizations work by exploiting different technologies. But before starting with the product designing project, the UX designer of the company must have complete know-how about the restrictions and strong points of the technologies. It is better to use technologies that enhance as well as simplify user experience instead of making it intricate.

Business’s Goals

Every business has some designed goals that need to be accomplished within a period of time. However, the basic goal of every business is to earn maximum profit with a minimum cost of production. A business tends to achieve maximum benefits from its existing products by enhancing its services, UX design and features. So, business goals impact UX designs to a great extent.

Development Team’s Capacity

The experience, acumen and knowledge of the development team can affect the UX design to a great extent. If the development team is skilled enough and accustomed to ongoing trends and user expectations, then it will create stellar UX designs. On the other hand, the inefficiency of the development team can create ineffective UX designs.

So, these are some UX factors. A UX designer must be able to overcome these factors, understand user expectations and create a UX design that caters to the users. In the present scenario, there is a decent scope for UX designers as they make a simple product suitable for the users. The aspirants of the field can gain knowledge and sharpen their designing skills by pursuing UI UX design course. Avantika University, a part of MIT Pune, offers B.Des in Digital Experience Design which is an ideal course for aspiring UX designers. The course offers sufficient hands-on experience to the candidates and makes them industry-ready. So, if you want to capitalize on the UX designing field, then you should pursue your course from the best design college in India located at Avantika University.

User Experience Factors – UX factors – Avantika University

7 factors that impact user experience

In today’s competitive world, user experience is a pivotal factor that determines the success or collapse of a product, website, software or any project. It refers to the experience the end users go through while using or interacting with the product. The users desire a fulfilling user experience whereby they can use a product easily. In general, there are 7 factors which impact user experience:

1. Useful

Every product is intended for a certain use or purpose. Usefulness refers to different ways a product can be used and the benefits users get from the product. However, it is the end users who decide whether a product is useful or not. For instance, a game may sound useful to the gamers even if it is giving non-practical benefits like appeal and fun.

2. Usability

Usability refers to how coherently and productively users can achieve the intended objectives while using the product. A product that doesn’t meet the objectives efficiently is deemed as not usable. For instance, a computer game with 3 control pad is not usable as we can only use two control pads with our hands.

3. Easily discoverable

A product, as well as its contents, should be easily discoverable by the end users. No assortment and no categorization of products consume a lot of time of the users in finding. Now, this is what no user will ever want. That’s why products need to be findable enough so that users can easily navigate through websites and instantly finds the required information/products.

4. Credibility

Credibility refers to the tendency of users to trust in a particular brand/product. When the users have a bad experience, they criticize the brand, company as well as its products and services. Consequently, they never think of buying anything again from there because they have lost trust. Thus, credibility is important to attract potential users and to keep the existing users hooked. In order to win the trust and acquire the credibility, the company needs to provide transparency and good user experience.

5. Desirability

Desirability can be defined as how much a product or service is needed. It is conveyed through aesthetics, emotional design, branding, identity and image of a company. For instance, if users get a choice between iPhone and Samsung, then most of the users will definitely choose the iPhone because it’s more desirable. This is due to the categorization of Apple as a high-end brand supplying high-end products.

6. Accessibility

Accessibility is a major factor that decides the rise or fall of the product and service. Accessibility refers to the ease at which the product can be accessed by all types of users, even those with impaired vision or hearing loss.

7. Worth/value

A product must fulfill the objectives of the users and the manufacturing company. The product or service must hold value to provide satisfaction to the users and good profit to the company. For instance, a Rs 10,000 product that solves Rs 20,000 problems will be preferred over a product of Rs 10,000 that solves on problems worth Rs 500.

So, these were the 7 user experience factors. At Avantika University you can master the art of user experience design by enrolling in our UI UX design course. Our design college is counted among the top design colleges in India for its top-notch quality education. We give equal emphasis to theoretical knowledge and practical exposure to impart problem-solving skills in the candidates. If you also yearn to make yourself industry-ready then pursue your course from best design college in MP.